Decode the Web’s Most Powerful Feedback Loop
The Signal Is There — Buried in Billions of Posts Every second, users post, comment, and react across platforms — generating an ocean of raw opinion data. But for most brands, this noise is unstructured, biased, and impossible to use at scale.
From Chaos to Clarity
How Pricelumic Makes Sense of Social Data
Collect posts, replies, comments, hashtags, and reactions from niche social platforms.
Structure and tag the raw data with relevant metadata like sentiment, topic, and source type.
Run advanced natural language processing (NLP) and machine learning models to identify patterns and anomalies.
Present actionable insights and audience behavior trends via custom dashboards and reports.
Who Uses Pricelumic for Social Data
Marketing & Brand Teams
Track share of voice across competitors.
Identify rising trends before they hit mainstream media.
Measure campaign resonance by keyword and region.
Market Research & Consumer Insight Firms
Aggregate public discussions for sentiment benchmarking
Detect topic fatigue and content saturation.
Compare engagement velocity across brands or influencers.
PR & Reputation Management
Detect early negative sentiment spikes
Monitor brand perception around product launches or crises.
Generate alert feeds for reputation incidents.
Campaign Resonance Analysis
Sentiment lift within 3 weeks post-launch.
Top 5 organic hashtags matched 82% of paid campaign keywords.
Negative comments dropped by 47% after product response posts were released
a summer campaign.
Pricelumic tracked 1.2M mentions across 7 platforms, filtered noise, and generated a narrative dashboard:
Technology Backbone
Multi-Platform Crawling
Twitter (X), Reddit, Instagram, TikTok, YouTube, Threads, and niche forums.
NLP & Sentiment AI
Emotion tagging (joy, frustration, curiosity, skepticism).
Image/Video Metadata Extraction
Captures hashtags and mentions from visuals.
Trend Forecasting Models
Predict content themes likely to surge next.
Anomaly Alerts
Detects unnatural activity (bot traffic, coordinated campaigns).